The sky is fallingSensational claims in sales copy gets people’s attention and sparks the ...

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Listening in on your passions When I left the traditional workforce, I realized that ...

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Establish authority without being an expertEvery email, facebook ad, or landing page you go ...

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Start with a simple messageWriting sales copy requires a great deal of focus. Much like ...

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The Power of Parables There are a variety of ways you can make your ...

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Confusion = No!What’s the number 1 thing to assure that your sales copy is ...

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The #1 Question people ask meWhether I’m sitting in a room full of sales ...

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